论秘书人员的职业形象.doc

论秘书人员的职业形象

摘要
形象是在一定时期、一定环境下社会或公众对组织或个人的外在表现和内在素质的印象、看法、认识的综合体现。而职业形象就更进一步要求形象要具有专业性，是在所从事的职业基础上要注意到的形象问题。随着当今社会的发展，秘书逐渐成为了最广泛的职业，这就涉及到秘书人员的职业形象问题。秘书人员的形象在很大程度上展示着一个部门、一个单位的整体面貌。作为一名合格的秘书，职业形象的塑造不可或缺。本文将从秘书职业形象的重要性，秘书职业形象的确立标准以及如何塑造秘书的职业形象三个方面来论述秘书的职业形象。从而进一提高人们对秘书职业形象的认识，对秘书的实际工作有所帮助。

关键词：职业形象   重要性   标准   塑造

The discussion
of secretary professional image
 
Abstract
The image is in certain period, certain conditions of social and public organizations or individuals to external and internal quality performance, the impression, views of the integrated embodiment. But professional image is demanding further image to have professional that is engaged in professional basis to notice the image problem.Along with the development of modem society,secretary is gradually becoming the most extensive career.This involves secretarial staff's professional image problem.The secretary personnel in the image shows a largely department or unit of the overall appearance.As a qualified secretary，professional image are indispensable.This paper from the secretary professional image, the importance of the establishment of secretary professional image, and how to build the secretary of the standard of professional image three aspects of secretary professional image.Thus a secretary professional image for improving people's understanding of the actual work, secretary of help.

Key words: Professional Image; importance; standard ; shape

目   录
1引言…………………………………………………………………………………1
2秘书职业形象的重要性………………………………………………………2
    2.1秘书外在形象的重要性……………………………………………………2     
    2.2秘书内涵的重要性…………………………………………………………3                    
3秘书职业形象确立的标准………………………………………………………5           
    3.1秘书形象确立的基本标准…………………………………………………5          
    3.2不同角色对秘书形象标准的要求…………………………………………5
4秘书职业形象的塑造……………………………………………………………7
    4.1外在形象的塑造  ………………………………………………………7                                
 4.2内在形象的塑造……………………………………………………………8
5结语………………………………………………………………………………10
参考文献 …………………………………………………………………………12
外文文献 …………………………………………………………………………13
谢辞 ………………………………………………………………………………18