中小企业出口策略研究.doc
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中小企业出口策略研究,页数 14 字数 10812摘要随着全球经济一体化的发展，中小企业在国际贸易和世界市场中的重要性将伴随商品、货币、技术、劳务以及管理技巧的国际流动性的扩大而与日俱增。就出口而言，遍布国内城乡的各种所有制中小企业，尤其是广大乡镇企业积极拓展产品的直接出口，同时也通过为大企业提供中间产品实现间接出口。中...
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此文档由会员 刘阳 发布
中小企业出口策略研究
页数 14 字数 10812
摘 要
随着全球经济一体化的发展，中小企业在国际贸易和世界市场中的重要性将伴随商品、货币、技术、劳务以及管理技巧的国际流动性的扩大而与日俱增。就出口而言，遍布国内城乡的各种所有制中小企业，尤其是广大乡镇企业积极拓展产品的直接出口，同时也通过为大企业提供中间产品实现间接出口。中小企业出口的产品不仅包括劳动密集型的纺织品、服装、皮革、玩具等传统商品，同时延伸到一部分高技术产品的出口。
而如今我国加入WTO以后，不仅为中小企业提供了更广阔的市场空间，中小企业在竞争日益激烈的国际市场上，面临着人才不足、资金匮乏、营销渠道不畅、研发能力弱等问题，其实力和规模劣势将暴露无遗。因此，进一步提升中小企业的国际市场竞争力刻不容缓。
提升中小企业的国际竞争力应主要做好几方面：一是创造更适合中小企业发展的宏观环境（包括贸易政策扶持、融资问题研究、信息资源支持等）；二是中小企业自身要注意从根本上提升企业素质与竞争能力（包括人才培养、营销渠道构建、出口市场研究等）。本文将从以上宏观、微观两方面对于我国中小企业出口环境的现状和问题进行探讨，寻找卓有成效的对策，从而促进中小企业产品出口的良性发展。
关键词：中小企业,出口策略,国际竞争力
ABSTRACT
Along with the development of economy globalization, the significance of Small and medium size enterprises (SMEs) in international trade and world market has increasing steadily, go with the international fluidity of commodities, currency, technology, workers and managing skills. Various proprietorship SMEs spread all over the nation energetically advanced the products direct export and offered middle products to big enterprises for indirect export, especially a great deal of township and village enterprises. Compared with the state sector, the non-state sector is primarily composed of SMEs engaged in labor intensive lower-value-added activities. The domestic private sector has insufficient access to financial resources to make the large-scale investments required to become established in capital-intensive industries. These export manufactures not only involving the traditional labor-intensive products such as textile, costume, leather, toies, but also extended to export of some high technology productions.
Since China entered WTO, SMEs gained more capacious developing spaces. But their weakness in face of fall short of persons with ability, capital pinch, infirmness in research and development ability would be emerged among the increasingly furious world market competition. Therefore, to upgrade our SMEs’s international competition has on time to delay.
It should be to do these on following aspects: one way is to creating more suitable macro-environments for SMEs development (including trade policies supporting, financing issues researching, auspice on information resources); the other way is SMEs improve self-diathesis and competition ability radically (including the training of talents, construction of marketing channels, export market researching etc.).
This thesis is an attempt to estimate the role of SMEs in China’s foreign trade and to explore the way to promote the export of SMEs form the macro-environment section and the micro-environment section.
Keywords: Small and medium size enterprises (SMEs)，Strategy of exports，
International competition
主要参考文献：
[1].叶远西 .中小企业创新 国内外中小企业创新的实践、启示与借鉴 .
广东经济出版社 . 2003
[2].林汉川主编 .中国中小企业存在与发展 . 商务印书馆 . 2003
[3].李时民 . 中小企业出口问题研究 . 光明日报出版社 . 2003
[4].尹柳营主编 . 中小企业如何发展与腾飞——国际化经营视角 .
清华大学出版社 . 2003
[5].迈克尔•波特 . 国家竞争优势 . 华夏出版社 . 2002
页数 14 字数 10812
摘 要
随着全球经济一体化的发展，中小企业在国际贸易和世界市场中的重要性将伴随商品、货币、技术、劳务以及管理技巧的国际流动性的扩大而与日俱增。就出口而言，遍布国内城乡的各种所有制中小企业，尤其是广大乡镇企业积极拓展产品的直接出口，同时也通过为大企业提供中间产品实现间接出口。中小企业出口的产品不仅包括劳动密集型的纺织品、服装、皮革、玩具等传统商品，同时延伸到一部分高技术产品的出口。
而如今我国加入WTO以后，不仅为中小企业提供了更广阔的市场空间，中小企业在竞争日益激烈的国际市场上，面临着人才不足、资金匮乏、营销渠道不畅、研发能力弱等问题，其实力和规模劣势将暴露无遗。因此，进一步提升中小企业的国际市场竞争力刻不容缓。
提升中小企业的国际竞争力应主要做好几方面：一是创造更适合中小企业发展的宏观环境（包括贸易政策扶持、融资问题研究、信息资源支持等）；二是中小企业自身要注意从根本上提升企业素质与竞争能力（包括人才培养、营销渠道构建、出口市场研究等）。本文将从以上宏观、微观两方面对于我国中小企业出口环境的现状和问题进行探讨，寻找卓有成效的对策，从而促进中小企业产品出口的良性发展。
关键词：中小企业,出口策略,国际竞争力
ABSTRACT
Along with the development of economy globalization, the significance of Small and medium size enterprises (SMEs) in international trade and world market has increasing steadily, go with the international fluidity of commodities, currency, technology, workers and managing skills. Various proprietorship SMEs spread all over the nation energetically advanced the products direct export and offered middle products to big enterprises for indirect export, especially a great deal of township and village enterprises. Compared with the state sector, the non-state sector is primarily composed of SMEs engaged in labor intensive lower-value-added activities. The domestic private sector has insufficient access to financial resources to make the large-scale investments required to become established in capital-intensive industries. These export manufactures not only involving the traditional labor-intensive products such as textile, costume, leather, toies, but also extended to export of some high technology productions.
Since China entered WTO, SMEs gained more capacious developing spaces. But their weakness in face of fall short of persons with ability, capital pinch, infirmness in research and development ability would be emerged among the increasingly furious world market competition. Therefore, to upgrade our SMEs’s international competition has on time to delay.
It should be to do these on following aspects: one way is to creating more suitable macro-environments for SMEs development (including trade policies supporting, financing issues researching, auspice on information resources); the other way is SMEs improve self-diathesis and competition ability radically (including the training of talents, construction of marketing channels, export market researching etc.).
This thesis is an attempt to estimate the role of SMEs in China’s foreign trade and to explore the way to promote the export of SMEs form the macro-environment section and the micro-environment section.
Keywords: Small and medium size enterprises (SMEs)，Strategy of exports，
International competition
主要参考文献：
[1].叶远西 .中小企业创新 国内外中小企业创新的实践、启示与借鉴 .
广东经济出版社 . 2003
[2].林汉川主编 .中国中小企业存在与发展 . 商务印书馆 . 2003
[3].李时民 . 中小企业出口问题研究 . 光明日报出版社 . 2003
[4].尹柳营主编 . 中小企业如何发展与腾飞——国际化经营视角 .
清华大学出版社 . 2003
[5].迈克尔•波特 . 国家竞争优势 . 华夏出版社 . 2002
